![]() ![]() “We combine marketing savvy and manufacturing expertise into an end-to-end development service, eliminating the inevitable problems that arise when different players take ownership of different phases of the process.” “Other package distributors and manufacturers that offer in-house design services tend to place less emphasis than we do on issues such as shape equity and category relevance, while package design consultancies and marketing firms offer creative services without the manufacturing knowledge critical to bringing concepts into reality,” said Scott Jost, Director of Studio One Eleven. Graphic and branding design services range from identity and logotype development to photo/illustration direction, keyline generation and press management, while structural package and closure development services span thumbnail ideation sketches and 3D CAD models to rapid prototypes, final sourcing and manufacturing integration. Branding strategy engagements include an inventory of a client’s visual equities and competitive set mapping to ensure that the finished package not only stands out on shelf but also amplifies and extends the client’s existing brand equities. Services encompass branding strategy, graphic design and structural design. Studio One Eleven designs custom glass, plastic and metal containers for food/beverage and personal care companies as well as manufacturers of nutritional supplements, paint, pet supplies, and agricultural, industrial, automotive and household chemicals. The firm’s turnkey branding-to-sourcing program includes comprehensive category and competitive analyses from team members with Fortune 500 consumer packaged goods experience, along with fee rollbacks to clients who select Berlin to supply the finished package solution. Source by Studio One Eleven and David Adjaye and images Courtesy of JSPR.Berlin Packaging’s Studio One Eleven design division, launched quietly as a service to Berlin customers several years ago, has now become a standalone agency with its own showroom and an expanded team offering custom branding and package development services. “Working with David Adjaye and his team, we’ve designed an open, street-level plan that incrementally connects with the neighborhood, providing diverse buildings, a rich mix of uses, and abundant green space – all human-scaled and accessible.” Construction is anticipated to begin on Fourth & Central in 2024. “Fourth & Central provides an unmatched opportunity to leverage major transit improvements in a way that responsibly uplifts the community with increased housing and commercial opportunities,” said Alan Pullman, Founding Principal of Studio One Eleven. This will be Adjaye’s first ground-up building in Los Angeles. Two marquee buildings are designed by David Adjaye, a globally renowned architect best known for the National Museum of African American History & Culture in Washington, DC. The project’s master plan and project architecture are by Los Angeles-based Studio One Eleven. Each structure is uniquely designed to weave the project into the existing fabrics of the adjacent Arts District and Little Tokyo neighborhoods. The design of Fourth & Central strives to create a human-scale ecosystem through a collection of buildings that reflect the area’s dynamic character. A master plan of the site, which prioritizes the creation of a permeable and pedestrian-oriented community, proposes a total of ten distinct buildings, ranging in heights from 2 to 42 stories. The project, dubbed Fourth & Central, calls for 1,521 residential units, 401,000 square feet of creative office space, 93,000 square feet of retail/restaurant use, and a 68-room hotel. Rauch long searched and ultimately identified Falcone as the right partner for this project given their aligned values in neighborhood stewardship and deepening community bonds. LA Cold Storage President Larry Rauch has operated the site for nearly 50 years and is ready to see the area evolve. As one of the few large Downtown parcels remaining, the 7.6-acre site at 4th Street and Central Avenue will be transformed by Denver-based developer Continuum Partners into a resilient, sustainable community that will provide a variety of housing options and jobs. ![]() ![]() Continuum Partners and Los Angeles Cold Storage have submitted a development application with the City of Los Angeles to reimagine a Downtown gateway site. ![]()
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